Michelle D’Souza, Creative Director
Michelle is an award-winning creative director with more than two decades of work experience as a graphic designer. Wiht a background in economics, Michelle combines her business acumen with She is a strategic forward thinker designer, an innovator and visionary.
Michelle has worked in media and publishing (newspapers and magazines), corporate, government, not-for-profit and charity organisations. She is passionate about design and enjoys using advancements in technology to create new products that align with the values of the organisation she is working for/with. Michelle enjoys solving problems visually and creatively.
Michelle designs are always on brand and on brief. Her designs are informed by the content and the target audience. When designing, Michelle always places the users front of mind and crafts the most innovative and unique user experience to maximise their brand engagement.
Michelle has re-designed and launched highly innovative, unique and extremely successful commercial products. Majority have been recognised by the design industry with awards, commendations and write-ups.
Michelle’s areas of expertise include:
STRATEGIC CREATIVE DIRECTION / ART DIRECTION (print and digital)
CREATIVE CONCEPT DESIGN & PRODUCT DESIGN (matching company values and products)
DESIGN ON BRAND AND ON BRIEF
LAYOUT AND DESIGN (Magazines, Newspapers, Publications)
MARKETING COLLATERAL (across various touch points/media channels)
BRAND IMPLEMENTATION & VISUAL IDENTITY (print and digital)
DATA VISUALISATION & INFOGRAPHICS (print and digital)
VIDEO & PHOTOGRAPHY
SOCIAL MEDIA (Facebook, Instagram)
PS: Project work/Commissions are completed under Michelle’s registered trading name: Simply Relevant Design Studio.